Over the past few months I’ve been collaborating with my friend Jeremy Crane on his new startup venture, JCCRANE Agency, a full service marketing and advertising agency.  The many conversations we’ve had on the topic, ranging from the industry as a whole, the current trends, and it’s future have all been quite rewarding.

Back in 2007 when BluFrog opened it’s first office in Orem, Jeremy was working with a start-up pest control company Caden.  I had been friends with his younger brother for year at that point and friends with Jeremy’s family which is how we had known each other.  His work at Caden Pest Control was, as with most any start-up, pretty much everything.  They were engineering custom data support centers (systems far beyond my comprehension), branding and identity, messaging and marketing, while at the same time recruiting their sales force and a implementing a world of market research into a business plan.  It is sufficient to say his work was impressive.  I’d like to think he was a fan of BluFrog, I was certainly a fan of Caden and Jeremy.  As such, we would regularly check-in with each other. He eventually left Caden to peruse other ventures.

A few months ago Jeremy called me with his plans for JCCRANE.  Jeremy and I saw eye-to-eye on the market trends and both shared a passion for data, gathering it, organizing it, and making practical application of it. The goals of JCCRANE were clear, and in my mind the extra attention to detail, and the use of data were key things that BluFrog was lacking (…along with a long list of others) and I wanted to be involved.

Earlier this month Jeremy asked me if I wanted to be a partner with him in JCCRANE, and it didn’t take too much thought to definitively answer yes.  As of yesterday, November 17th 2010, I am Partner at JCCRANE Agency.

Twitter | @JCCRANEAgency

Web | JCCRANE.com

Phone | 949.467.9258

And if you’d like to connect to Jeremy:

Twitter | @jeremyccrane

Phone | 770.367.1168

Email | Jeremy@JCCRANE.com